We’ve never heard of them, but apparently, their First Series was Sweden’s most successful ever Kickstarter watch project. The Tusenö Blackwater is the company’s sophomore model.
Introducing the Tusenö Blackwater
A limited edition of 300 Tusenö Blackwater watches are being produced for the benefit for the Swedish Sea Rescue Society. The company is giving some of its profits to the SSRS’s work to save life and limb on the sea and lakes of Sweden.
Honestly, when we opened the email from Tusenö we were expecting to see a cheap, quartz two-handed dress watch on a NATO strap. That seems to be the design for which the shorthand of “Nordic design” is used these days. The Tusenö Blackwater actually looks half decent and it has quality internals – a high-beat Swiss Sellita SW-200. Although it is 40.5mm in diameter, the 50mm lug to lug length may be a bit big for smaller wrists. It has decent BGW9 Swiss Super-LumiNova and it’s topped with an AR coated domed crystal. As you’d expect for a watch linked to the sea, it’s water resistant to 300m. We like the design of the hands and bracelet, which set it apart from the usual microbrand Submariner clones.
Buy a Tusenö Blackwater
We’ve recently learned of several Nordic watches linked with “charitable giving” and we are worried that it is switching from being a USP into a gimmick. The brand donates the equivalent of a year’s membership to the MMSR out of the profit from the 9.000 SEK / €865 / $999 price tag – that is about $100 this year.
If you like the Tusenö Blackwater, you can preorder it on the brand’s website www.tuseno.com. If not, but you agree with the charity’s goals, then why not buy an Invicta 8926 on eBay and make a donation to the SSRS direct?