Watch Microbrands are ten a penny these days, but most of them seem to come up with the same designs again and again. Another new brand, The Pluralist watches, got in touch this week. They say they are different to the other brands: but how?
The Pluralist Watches Look Good, Feel Good and Do Good!
The Pluralist is a social enterprise on a mission to disrupt the watch industry. The aim is to sell a product with a social message of acceptance and pluralism. The watches are inspired by the philosophy of pluralism, each unique watch design inspired by diverse numeral writing systems. The company is currently running a crowdfunding campaign on StartSomeGood.com in order to raise funds to be able to expand the product line and represent more languages and cultures.
As a social enterprise, positive social impact is part of The Pluralist’s mission. Not only is it important to them to sell a product with a message of acceptance, but it is also important to give back to the community. Therefore, The Pluralist donates a portion of each watch sale to an Australian not-for-profit organization.
The Pluralist Watches
The Pluralist’s first collection of watches are named after their inspirations: Arabia and Kan’ji. The Arabic and Sino-Japanese numerals on the dials make these watches unique, timeless and an extraordinary conversation starter.
With plenty of cultures and languages to explore, expanding the designs is the next step to ensure that more cultures are represented, to spark more conversations and to build more bridges.
How to buy a Pluralist Watch
This social enterprise has received encouraging feedback and now needs your help to promote diversity. You can read more about their story and campaign from the following link https://www.startsomegood.com/thepluralistwatches. There are ten days left in the campaign so get a move on if you want to buy one as if the project is not fully funded it will not go ahead.
As a reward for your contribution towards their campaign, you can obtain watches from their current collections at an exclusively discounted rate and help this new social enterprise grow their collection.
For further information please visit their website www.thepluralist.com.au